Pegboard is an innovative company that has spent more than 55 years helping clients curate their desired brand image with high-quality custom printing services and promotional products, from custom lanyards to beautiful custom packaging designs. Companies can find everything they need to take their businesses to the next level with Pegboard’s custom labels, company gifts, custom t-shirts, and other trendy branding tools that help them distinguish their products or services.
How to Choose Paper Stocks and Finishes for Top-Notch Custom Printing Results
Every choice a person makes on behalf of their company has the potential to change how a customer sees the business, even custom printing. Choosing custom hats may be easy, but paper stocks often present more of a challenge. The perfect finish could make a huge impact on the brand image portrayed, but getting it right does not need to be any more complicated than ordering custom pens for a Golf Day.
Here are three ways to guarantee the best custom printing selections on paper stocks and finishes this season:
#1 Uncoated or Coated Paper Stocks?
The first question is what the purpose will be for the items needing custom printing.
- Uncoated paper stocks, like stationery and envelopes, resemble printing paper. These are a better choice if a business plans to write on them or add personalized notes for clients.
- Coated paper stocks are high-quality custom printing materials that can have a matte or a glossy finish. It protects each card against wear, extending its lifespan, but the UV finish makes it almost impossible to scribble on with a pencil and easy to smear with a marker.
#2 Text Paper or Cover Paper?
The biggest differences between text and cover paper of the same weight are the thickness and flexibility of the material.
- Text stocks are similar to uncoated paper and regular printing or magazine paper. They are considerably lighter than cover paper, far easier to fold, and cheaper to ship.
- Cover paper is thick and durable like cardstock. It is also a great choice for full-color work or die-cuts with intricate details that won’t diminish or fray along the cut line.
At Pegboard, we help our clients select from a wide variety of text and cover paper for all of their printing needs.
#3 Premium or Regular Paper?
Regular stock paper is great for smaller projects like brochures, notepads, and flyers, whereas premium stock paper is typically made from cotton, linen, or other materials that hold up well against the elements. For example, polyolefin is specifically waterproof for custom printing jobs that will be left outdoors.
Ordinary custom printing jobs can easily use regular paper if the product does not need to last as long as suave business cards or large-format projects. Premium stock paper is sometimes more expensive to ship because it is heavier, but it also offers long-lasting stock quality with the right coating and thickness. Pegboard’s printing services are flexible with paper stocks and finishes, but remember to order early to avoid supply chain disruptions. Believe it or not, some of our distributors and printers are having trouble keeping inventory of certain paper stocks.
Pegboard is the go-to custom printing company, with over 10,000 happy clients. Contact them for more about paper stocks and finishes or other branding solutions at info@pegboard64.com or (661) 327-5861. Alternatively, visit them at 1105 W Columbus St Bakersfield, CA, 93301 for high-quality custom printing, branding, and business checks.